The customer who clicks on the image that represents a "neutral" state will be guided to compose a message where he can communicate his reasons for not being fully satisfied. He will complete the message by indicating his email address and proceed with sending the review.
In this circumstance, however, Recensisco.io will process the review in the form of an email, which you will receive in your inbox and which you can work to identify the real reasons that led to this state of neutrality of your customer and try to resolve his possible disappointment.
The management of "Customer Satisfaction" is very important as recovering a neutral customer means not only "NOT RUNNING THE RISK OF LOSING A CUSTOMER", it means finding a new ally who will refer your business in a positive way to their acquaintances and friends.
In a certain way we could almost say that a review of this type, if well managed, can take on a more important value and can lead the neutral customer, at a later time, to publish POSITIVE feedback which this time will be conveyed internally of your Google My Business listing!